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180 Perspective Change Blog

Discover insights that help you see your business through a customer and market-first lens. From unlocking growth opportunities to navigating risks, our blog is all about driving smarter decisions.

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MOST READ ARTICLES

In our webinar about how to boost your productivity with revenue operations (RevOps), we focused on ...

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In this webinar we focused on finding answers to better sales budgeting for 2024. We did this by fin...

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REVENUE MANAGEMENT AND REVOPS
DEFINED

Selling the right product to the right client at the right moment at the right price via the right d...

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What does Sales Potential stand for and how do you define and leverage it?

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We are living in an age of uncertainty and technological disruption, that is demanding more and more...

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Offering Penetration or -adoption gives a view of the depth of customer collaboration. We work with ...

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Way back I read this book and it became a permanent reminder of one obvious fact for me. (The book i...

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Average Revenue Per Account AKA ARPA is a measure of single accounts total annual billing/revenue.

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